
Embedded Payments: Redefining Customer Experience in Platform Economy
Embedded payments are revolutionizing how customers interact with services—by making transactions nearly invisible, seamless, and instant. Traditionally, payments were a separate step—requiring redirects, logins, or manual entries. Embedded payments eliminate these steps by integrating payment processes directly into apps, platforms, and devices. When a customer hails a ride, subscribes to a service, or orders food…